

MUMBAI:
Ormax Media, India’s premier insights and consulting firm for the media and entertainment industry, has announced the launch of the 2025 edition of ‘Certificate Program in Indian Media Business’ (CPIIMB). Scheduled from February 22 to March 15, 2025, this pioneering initiative aims to bridge the knowledge gap and inspire career aspirations in India’s dynamic media and entertainment (M&E) sector.
As one of the fastest-growing industries in India, the M&E sector offers diverse opportunities across streaming, cinema, television, sports, news, and media research. However, a lack of structured awareness about career paths in this field often holds back aspiring professionals. Through CPIIMB, Ormax Media seeks to address this gap by equipping participants with practical insights, industry-specific knowledge, and career guidance.
Shailesh Kapoor, Founder & CEO of Ormax Media, highlighted the program’s mission: “The Indian media and entertainment industry is a vibrant space brimming with opportunities. Based on our research, an estimated 2 million Indians are considering a media & entertainment career at any given time, across creative and business roles. However, many talented prospects remain unaware of the career paths available in this sector. With this program, we aim to create awareness, provide practical knowledge, and inspire a new generation of professionals to build successful careers in this exciting industry. Equally, the course is invaluable for those already in this industry, to upscale themselves by getting exposed to cross-domain knowledge and practical industry insights.”
The program features eight hours of live online sessions, delivered by the senior leadership team at Ormax Media, including Shailesh Kapoor himself, Keerat Grewal – Head: Business Development (Streaming, TV & Brands), Sanket Kulkarni – Head: Business Development (Theatrical), Amit Bhatia – Head: Audience Tracking & Knowledge Center, Mitesh Thakkar – Head: Content & Campaign Testing, and Shreya Ramakrishnan – Group Head (Bespoke Research).
The curriculum covers topics ranging from streaming platforms and theatrical releases to media analytics and industry trends, giving participants a comprehensive understanding of the ecosystem. Interactive case studies, Q&A sessions, and career guidance are key elements of the curriculum.
Upon completion, participants receive a prestigious digital certificate from Ormax Media, providing a valuable credential recognized by leading media organizations. Kapoor added: “The certification not only validates participants’ expertise but also positions them strongly for internships and job interviews with top media companies across India.”
Ormax Media has been at the forefront of the industry for over 16 years, working with 95+ leading brands and publishing 85+ research reports. The firm’s deep expertise is reflected in the program, designed to blend theory with real-world insights and applications.
The program fee is ₹29,900, with special discounts available for students. The course brochure, which can be accessed here, has the details.
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