PANAJI:
Upgrade (a Unit of Kakode Trading LLP) brings to Goa a unique business event Upgrade Connect in the coming weeks. As part of the efforts towards responsible corporate practise, Upgrade Connect has announced an essay and drawing competition for school students and open to all category. The purpose of the competitions is to get the younger generation to start thinking about building a better nation.
A selection of the best entries in the essay and drawing competition will be collated and presented to the honourable Prime Minister, Narendra Modi’s office.
The theme for the essay competition is ‘Upgrade India’. The essay has to be not more than 1000 w
The theme for the drawing competition is ‘Swachh Bharat’. The size of the entries can be A3 or A4. The categories here are 4th standard and below, 5th to 10th standard and an open category. Drawings will be judged on relevance to the theme, creativity and neatness. The first prize will be awarded Rs. 5000, the 1st runner’s up Rs 3000 and the 2nd runner’s up Rs 2000. There are three consolation prizes as well. The last date for entries for the drawing competition is the 24th of September.
The competition has been communicated to schools and colleges and entries can be submitted at your respective institution. Alternatively, entries can also be dropped off at any of Upgrade’s outlets or you can email your essays at upgradeconnect@kakodes.com .
Winners will be felicitated at the unique business event Upgrade Connect which is to be held at Panjim Community Centre on the 8th and 9th of October 2016. The finalists and shortlisted entries will be showcased here.
Upgrade, a brand from Kakode Trading LLP, is one of the largest wholesalers and retai
lers of building materials. The company represent some of the best brands in the industry such as Tata Durashine in roofings, Bosch & Karcher in Powertools, Hettich & Godrej in Interiors, Araldite in construction chemicals, amongst a host of other names. There are 29 brands in Upgrade‘s portfolio, most of which are exclusively marketed by them.
Upgrade Connect is a platform which will help in brand building, launching new products and communicating special promotions and offers. It also serves as an opportunity for Upgrade’s principal brands to interact with consumers and get a feeling of ground reality.

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